Dear HIFA Colleagues
It is Diabetes Week 2018, an annual UK-wide initiative devoted to raising awareness of diabetes and raising money to help fund research into the condition. This year, NHS England, in partnership with leading diabetes organisations, have published new guidance to help healthcare professionals understand the importance of language in diabetes care.
Selected extract (I was particularly struck by the final sentence):
"The language used by healthcare professionals can have a profound impact on how people living with diabetes, and those who care for them, experience their condition and feel about living with it day-to-day. At its best, good use of language; verbal, written and non-verbal (body language) which is more inclusive and values based, can lower anxiety, build confidence, educate and help to improve self-care. Conversely, poor communication can be stigmatising, hurtful and undermining of self-care and have a detrimental effect on clinical outcomes."
HIFA profile: Martin Carroll was previously Head of the International Department at the British Medical Association, London UK, and has worked on issues affecting health in LMICs since 2003. He represented the BMA on the HIFA Steering Group from 2008-16 and is now an independent HIFA Steering Group member. Martin is a member of three HIFA working groups: Multilingualism, Evaluating the Impact of Healthcare Information, and Social Media. He is also the HIFA blogger.
martin_c63 AT hotmail.com